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What Works in Conservation 2015

 | 
William J. Sutherland
, 
Lynn V. Dicks
, 
Nancy Ockendon
, 
et al.

1. Amphibian conservation

1.14. Education and awareness raising

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Based on the collated evidence, what is the current assessment of the effectiveness of interventions for education and awareness raising?

Likely to be beneficial

● Engage volunteers to collect amphibian data (citizen science)
● Provide education programmes about amphibians
● Raise awareness amongst the general public through campaigns and public information

Likely to be beneficial

Engage volunteers to collect amphibian data (citizen science)

1Five studies in Canada, the UK and USA found that amphibian data collection projects engaged up to 10,506 volunteers and were active in 16-17 states in the USA. Five studies in the UK and USA found that volunteers surveyed up to 7,872 sites, swabbed almost 6,000 amphibians and submitted thousands of amphibian records. Assessment: likely to be beneficial (effectiveness 66%; certainty 60%; harms 0%).

2http://www.conservationevidence.com/​actions/​760

Provide education programmes about amphibians

3One study in Taiwan found that education programmes about wetlands and amphibians, along with other interventions, doubled a population of Taipei frogs. Four studies, including one replicated study, in Germany, Mexico, Slovenia, Zimbabwe and the USA found that education programmes increased the amphibian knowledge of students. Assessment: likely to be beneficial (effectiveness 58%; certainty 55%; harms 0%).

4http://www.conservationevidence.com/​actions/​776

Raise awareness amongst the general public through campaigns and public information

5Two studies, including one replicated, before-and-after study, in Estonia and the UK found that raising public awareness, along with other interventions, increased amphibian breeding habitat and numbers of toads. One before-and-after study in Mexico found that raising awareness in tourists increased their knowledge of axolotls. However, one study in Taiwan found that holding press conferences had no effect on a frog conservation project. Assessment: likely to be beneficial (effectiveness 60%; certainty 51%; harms 0%).

6http://www.conservationevidence.com/​actions/​831

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